A History in the Making
Marketing was founded in 1982 as a full service Sales Promotion Agency
committed to providing a wide range of creative, successful solutions
to many of today's complex marketing challenges. From the very first
thought of a sales promotion, product fulfillment job or sales
incentive program, American Marketing is prepared to assist in the
all-important tasks that go far beyond creative development.
Assignment: "Help us make more money"...|
In 1982 we assisted in bringing the Chicago Cubs Baseball Club from the cellar to the winners of the top Marketing Awards in MLB, setting a new standard for marketing and promotions in major league sports franchises...
Assignment: "Help us keep our important customers closer"... |
In 1983 we changed the way the Associates Commercial Corporation (then, the world's second largest commercial finance company) communicated with its clients, customers and regional offices by introducing and managing a nationwide communications tracking and lead management system...
Assignment: "Help us expand our opportunities"... |
From 1986 thru 1990 we successfully opened new avenues of local promotion for NFL teams and corporate sponsors, leading to a revolution in sports licensing and local sponsor involvement with major league sports teams...
Assignment: "Help us meet the needs of our smaller-sized customers"... |
Meeting strict legal requirements, in 1991 American Marketing opened up national campaign opportunities for vendors of Cola-Cola fountain products...
Assignment: "Create a program that will maximize participation, improve sales performance and increase the number of winners"... |
In 1992 we created and executed an innovative, highly successful, new incentive concept for Anheuser-Busch route drivers...
Our Assignment: "Help us maximize our potentials in marketing"... |
In 1993 we created a new and innovative structure to change the way Times Mirror Magazines secured subscribers via an exclusive nationwide campaign called PromoEquity...
Assignment: "Help us find an innovative reward for outstanding performers"... |
In 1994 we paved the way for using exclusive, international resort destinations as incentives for employees, dealers and distributors of companies like Pepsi-Cola General Bottlers, Bulova Corporation, Domecq and more...
Assignment: "Help us deliver more to our employees than our budgets currently allow"... |
In 1995 American Marketing introduced and executed methods that reduced incentive production costs and increased the communication, motivation and performance of 30,000 employees for Ameritech...
Assignment: "Help us open new markets abroad"... |
Joining forces with Tri-D Industries, a distributor of Allied Signal products, in 1997 we opened a new route to Japan and Korea for the distribution of catalytic converters for EPA compliance...
Assignment: "Help us with the first steps in our marketing plan"... |
In early 1998 we founded and introduced Success Intervention, a One-on-One consulting service to coach companies and individuals on their path to success...
Assignment: "Help us
develop an online presence for BPAmoco Service Stations and
During 1998 and 1999, American Marketing guided an elite team of consultants through the design, development and test stages of one of the most innovative endeavors ever....internet access at the gas-pump...FREE to consumers!
Assignment: "Help us develop a brand new product that can serve a variety of users."... |
2000 proved to be the breaking ground for new products and innovations. The origination of URinBiz.com was our first step. First of many to come....
Assignment: "Help us to bring a semblance of order to the
As more and more physicians are seeing the need for electronic medical transcription services, the problems were deep within the system. The system was corrupted by years of non-compliance, lack of technology and downright corporate gauging. American Marketing re-wrote the system and developed on the the most advanced medical transcription services available anywhere." -
2002 will become the platform for launching a variety of innovative products and services to enhance the Quality of Life for consumers as well as professionals.
American Marketing has established a marketing effort for one of the most effective communication services for the medical profession.
Assignment: 2003 - 2005 "We
started a project we can not finish" ... |
The cry came from a consortium of software developers, healthcare professionals and investors with a vision, capital and no sense of organization or management. American Marketing took charge of the project and the result is one of the most incredible tools any physician could ever with to have. After three years in development, American Marketing continues to manage and administer this exciting new venture. MPS Remedy, LLC is a privately held corporation in which American Marketing has ownership and administrative responsibility.
Assignment: 2005 - 2007 "By the year 2008, the largest ethnic population in the United States will be Hispanic." ... |
Primarily from Mexico, this large market segment is known to be loyal to their national brands. Foods, snacks and beverages are in demand. Help us meet and negotiate with some of the more advanced food manufacturers, and assist us in developing relationships throughout Mexico.
American Marketing has pressed its experience and relationships in Mexico to meet the demand. Several manufacturers have been contacted and negotiations are underway for a whole new world of marketing.
Assignment: 2007 - 2009 "That large ethnic population is going to overwhelm the medical profession" ... |
Help us to set up a communications program to service the increasing Hispanic community." American Marketing is in the process of developing an English - Spanish call center to handle appointment scheduling, translation and medical assistance for Mexican residents of the United States. "One more reason to go to Mexico!"
Assignment: 2010 "Would you
create a training cirriculum for a city-wide effort to train empoloyees
in healthcare to use the electronic medical record?"... |
With the electronic medical record becoming a permanenet fixture in medicine, more and more employees will need indept training. American Marketing met that need by creating a 90 hour training program with interactive features and administrative access.
Copyright 1982 -2005.
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